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How to Do a Marketing Audit

This guide is normally £10, today…pay what you want

This comprehensive marketing audit guide helps you to take an honest look at your current

marketing efforts across every key area of your business. Identify:

  • What’s working (so you can do more of it)

  • What’s not working (so you can stop wasting time and money)

  • Where the gaps are (so you know what to fix first)

What’s Inside

✓ Brand & Messaging Audit
An overview of your brand consistency and relevancy to your target audience. Is your messaging clear and answering your customers’ questions?

✓ Customer Understanding Assessment
Understand your customers, and identify their problems, needs, and buying behaviours.

✓ Marketing Channel Evaluation
Are you using the right channels for your audience – or for the task at hand?

✓ Content & Communication Review
How is your content serving your business goals by creating the right content for each stage of the customer journey? What gaps could be costing you sales?

✓ Customer Journey Analysis
Where are potential customers dropping off? What touchpoints are you missing? Are you losing sales because of preventable friction in your process?

✓ Goals & Measurement Check
What are the metrics that matter most to your business and why?

✓ Competitor & Marketing Insights
How do you stack up against your competition? Where are the opportunities they’re missing? And importantly… what else is happening in the market?

✓ Resource & Budget Assessment
Are you investing your time and money in the right places? What could you outsource or automate? Where are you wasting time or resources?

✓ Includes 20% off one-to-one marketing support with the Marketing Maven

This Checklist Is for You If:

✓ You’re doing marketing but not sure if it’s effective
✓ You suspect you’re wasting time or money somewhere
✓ You want to create a marketing strategy but don’t know where to start
✓ You’re getting advice from multiple sources and it’s all conflicting
✓ You need to justify your marketing spend to yourself or stakeholders
✓ You’re ready to stop guessing to save time and make more money.

How to Do a Marketing Audit Read More »

marketing strategy bundle (2)

Marketing Strategy & Plans Simplified – E-Book

Written for small business owners, this ebook helps you design a streamlined marketing strategy and plan. It provides clear guidance on defining an ideal customer, creating unique branding, setting achievable goals, and implementing a consistent marketing approach that saves you time, money and stress.  It includes:

  • Simple steps to identify target audiences and develop a unique brand voice.

  • Tools to set clear, realistic goals for your business and each marketing channel.

  • Guidance on building customer relationships that last through every touchpoint.

  • A step-by-step framework for writing your marketing plan

  • Techniques to track marketing success, adapt strategies, and make data-driven decisions.

  • BONUS: Includes 20% off one-to-one online marketing support from The Marketing Maven

This resource is for you if…

✓ You’re doing marketing but not sure if it’s effective
✓ You suspect you’re wasting time or money somewhere
✓ You want to create a marketing strategy but don’t know where to start
✓ You’re getting advice from multiple sources and it’s all conflicting
✓ You need to justify your marketing spend to yourself or stakeholders
✓ You’re ready to stop guessing to save time and make more money.

Marketing Strategy & Plans Simplified – E-Book Read More »

Marketing strategy & plans Prompt Pack

Prompt Pack: 47 Marketing Strategy Prompts

This prompt pack is designed to help you design your marketing strategy and plan for the year.  These 47 prompts help you brainstorm, research and explore elements of marketing strategy planning, to help you tailor your plan to exactly what you need. 

This pack is ideal for anyone who is new to marketing planning, or working on their own and needing fresh ideas and angles that they might not think of.

BONUS: Includes 20% Off one-to-one online marketing support

Also Available… The Marketing Strategy & Plans Simplified Bundle including resources providing guidance for auditing, research and designing your plan.

Prompt Pack: 47 Marketing Strategy Prompts Read More »

Marketing Strategy & Plans Simplified by Alison Prangnell

Marketing Strategy & Plans Simplified – Ebook & Workbook

Written for small business owners, this ebook helps you design a streamlined marketing strategy and plan. It provides clear guidance on defining an ideal customer, creating unique branding, setting achievable goals, and implementing a consistent marketing approach that saves you time, money and stress.  It includes:

  • Simple steps to identify target audiences and develop a unique brand voice.

  • Tools to set clear, realistic goals for your business and each marketing channel.

  • Guidance on building customer relationships that last through every touchpoint.

  • A step-by-step framework for writing your marketing plan

  • Techniques to track marketing success, adapt strategies, and make data-driven decisions.

  • The accompanying workbook provides practical exercises to practise and to start putting ideas into action right away.

  • BONUS: Includes 20% Off one-to-one online marketing support from The Marketing Maven

This resource is for you if…

✓ You’re doing marketing but not sure if it’s effective
✓ You suspect you’re wasting time or money somewhere
✓ You want to create a marketing strategy but don’t know where to start
✓ You’re getting advice from multiple sources and it’s all conflicting
✓ You need to justify your marketing spend to yourself or stakeholders
✓ You’re ready to stop guessing to save time and make more money.

Marketing Strategy & Plans Simplified – Ebook & Workbook Read More »

Marketing Strategy & Plans Simplified resource bundle image

Marketing Strategy & Planning Simplified – Bundle

How to Audit Your Marketing – The Guide Before you build your new strategy, understand where you are now. This comprehensive checklist helps you audit your current marketing efforts, identify what’s working (and what isn’t), and spot the gaps that are costing you customers.

Marketing Strategy & Plans Simplified E-Book A straightforward guide that walks you through every element of creating your marketing strategy. Learn how to identify your ideal customers, identify messaging that resonates, choose the right channels, set realistic goals, and build a plan you can stick to.

The Companion Workbook Strategy without action is just daydreaming. This hands-on workbook includes practical exercises that help you understand and apply what you’re learning directly to your business.

AI Prompt Pack (47 Marketing Strategy Prompts) Speed up your planning process with ready-made AI prompts designed specifically for marketing strategy development. These 47 prompts help you brainstorm customer insights, refine your messaging, identify channel opportunities, and solve common marketing challenges.

Your Marketing Checklist A quick fire marketing actions checklist to keep you on track with your research and plan. 

PLUS…20% off 1-2-1 marketing coaching & support services.

This Is for You If:

✓ You’re a business owner or director juggling too many responsibilities
✓ You know marketing is important but struggle to make it consistent
✓ You’ve tried various marketing tactics but nothing seems to stick
✓ You’re tired of following random advice that doesn’t fit together
✓ You have a limited budget and need to make every pound count
✓ You want to grow your business but need a clearer roadmap

Marketing Strategy & Planning Simplified – Bundle Read More »

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